All New Chevy Traverse Crossover is a Winner for GM
admin February 6th, 2008
Chevrolet has an all-new crossover vehicle featuring three rows of seats, capacity for 7 passengers, and fresh styling and technology - the Traverse.
Building on the success of other GM crossovers, such as the GMC Acadia and the Saturn Outlook, the Traverse gets its own engine setup featuring a direct-injection V6 pegged at 3.6 liters and 286hp (similar to the top powerplant in the new Cadillac CTS). Like its crossover stablemates, a six-speed automatic transmission, in both front- and all-wheel-drive versions is standard, although the Traverse gets special software since its direct injection engine makes more power than the other GM CUVs. “It hits the sweet spot in our lineup,” said Don Butler, Chevy’s Executive Director of truck marketing. “Crossovers are hot. It’s one of the few segments of the market that’s growing, and we can use the Traverse to build the momentum that began with the Malibu.”
Lots of GM’s recent styling cues are evident in the Traverse - the snout looks very similar to the new Malibu, as do the headlights and taillights. This is not a coincidence says Butler, as the Traverse is intended to be “a bridge between what the Malibu says about Chevrolet cars and our strong truck portfolio.”
Interior options are also significant and robust. Buyers can choose between seven or eight passenger seating, a rearview camera, power liftgate, DVD entertainment system, navigation system, and remote starter to name just a few.
The Traverse goes on sale in the Fall at a Chevy dealer near you as a 2009 model

